Value Proposition Design: How to Create Products and Services Customers Want (Anglais) Brochà© – 30 octobre 2014 Author: Consulter la page Alexander Osterwalder d’Amazon | Language: English | ISBN:
1118968050 | Format: PDF, EPUB
Value Proposition Design: How to Create Products and Services Customers Want Brochà© – 30 octobre 2014
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1. Canvas
1.1 Customer Profile 10
1.2 Value Map 26
1.3 fit 40
2. Design
2.1 Prototyping Possibilities 74
2.2 Starting Points 86
2.3 understanding Customers 104
2.4 Making Choices 120
2.5 finding the Right business Model 142
2.6 Designing in Established organizations 158
3. Test
3.1 What to Test 188
3.2 Testing Step-by-Step 196
3.3 Experiment library 214
3.4 Bringing it All Together 238
4. Evolve
Create Alignment 260
Measure & Monitor 262
improve Relentlessly 264
Reinvent Yourself Constantly 266
Taobao: Reinventing (E-)Commerce 268
Glossary 276
Core Team 278
Prereaders 279
Bios 280
index 282
Value Proposition Design How to Create Products The authors of the international bestseller Business Model Generation explain how to create value propositions customers can t resist Value Proposition Design Value Proposition Design How to Create Products Value Proposition Design How to Create Products and Services Customers Want Pinned on November 5 2014 at 5 compelling products and services customers want Value Proposition Design How to Create Products Value Proposition Design helps you tackle a core challenge of every business creating compelling products and services customers want to buy Value Proposition Design How to Create Products Web Usability Value Proposition Design How to Create Products and Services Customers Want Strategyzer Value Proposition Design How to Create Products and manage products and services customers actually want Value Proposition Design is for anyone Design How to Create Products and Services
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